Spotlight Web

Designing a marketing
website for India’s emerging creative network.

Designing a marketing website for India’s emerging creative network.

Designing a marketing website for India’s emerging creative network.

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Spotlight Web

"They translated our platform vision into a minimal, SEO-ready website that builds credibility and supports user acquisition from day one."

Mayur
Mayur Team Spotlight

SERVICES PROVIDED

Tech Consultation

Defined the website structure and technical approach to support app marketing, scalability, and long-term digital growth.

UI/UX Design

Designed a clean, minimal interface focused on clarity, credibility, and seamless app download conversion.

Website & WebApp Development

Developed a performance-optimised marketing website built for speed, SEO visibility, and user acquisition.

Cloud Services

Configured scalable hosting infrastructure to ensure reliability, performance, and future growth readiness.

Clients Overview

Spotlight is building India’s largest creative networking platform, connecting talent with opportunities across the entertainment industry. To support the mobile app’s growth, the team required a dedicated marketing website that clearly communicates the platform’s value, showcases its features, and drives app downloads through structured digital visibility.

The Challenge

The website needed to do more than introduce the app—it had to clearly explain its purpose and functionality to creatives accustomed to traditional networking methods. The challenge was to create a minimal yet compelling digital presence that builds trust, communicates value instantly, and supports long-term SEO visibility for sustained user acquisition.

What we delivered?

We designed and developed a clean, minimal marketing website structured to clearly communicate the app’s value proposition. The website highlights key features including portfolio linking, gig discovery, networking capabilities, and privacy-focused communication. Special attention was given to clarity of messaging, ensuring users quickly understand how Spotlight works and why it matters. The layout was crafted to guide visitors seamlessly toward app downloads, with clear calls to action and intuitive navigation. From a technical standpoint, the website was built with SEO best practices in mind to support organic discovery and long-term growth, positioning the platform for sustained visibility across search engines.

300+
Total hours worked
10
Work heads
90%
User Satisfaction Rate


Impact and Results

As a newly launched website, long-term performance metrics are still evolving. However, the platform now has a structured digital presence that clearly communicates its purpose and supports app acquisition. The website establishes credibility and provides a scalable foundation for organic growth and search visibility.

Beyond Launch

Binarycorp continues to support the website through ongoing enhancements, optimisation, and performance monitoring. As Spotlight expands its ecosystem, the website will evolve alongside it, supporting feature updates, SEO growth, and continued alignment with the platform’s long-term expansion strategy.

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